Campaign
/
Film
/
GILLETTE
(
12
)
/ About the project
After winning the Gillette account from BBDO, GREY revitalized the brand by redesigning its identity and launching a new campaign platform. This refresh included a new design system, photography style, and tone of voice, all aimed at restoring Gillette's relevance. Globally, we developed multiple campaigns featuring top-tier football talent.
/ Credits
Client:
Gillette
Agency:
GREY
/ Year
2015
