Campaign
/
Experiential
/
Production
PUMA HOOPS
(
6
)
/ About the project
To put PUMA back at the center of basketball conversation, culture, and creativity we worked with NYC agency Nowadays to turn Puma into basketball's anti-establishment brand. We developed multiple experiential activations to launch new shoes and make a cultural impact across the US.
/ Credits
Client:
Puma
Agency:
Nowadays Creative
Production:
Helo
/ Year
2020
